Privacy Policy
Last Updated: 2026
The Deadly South ("we," "us," "our," or "Company") operates thedeadlysouth.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, particularly regarding PayID pokies content and affiliate services.
Please read this Privacy Policy carefully. By accessing and using the Site, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.
1. Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Data: Name, email address, phone number, and other contact information you voluntarily provide.
- Technical Data: IP address, browser type, operating system, referring URLs, and pages accessed.
- Cookies: Information stored on your device to recognise you on return visits.
- Usage Data: Information about your interactions with the Site, including clicks, scrolling behaviour, and time spent on pages.
- Affiliate Tracking Data: Identifiers and referral information used to track clicks and conversions to casino partners.
2. How We Use Information
We use the information we collect for the following purposes:
- To conduct analytics and understand user behaviour on the Site.
- To track affiliate referrals and commissions from partner casinos.
- To improve Site functionality, content, and user experience.
- To communicate with you regarding updates, promotions, or respond to inquiries.
- To comply with legal obligations and enforce our Terms of Service.
- To prevent fraudulent activity and enhance Site security.
3. Cookie Policy
The Site uses cookies and similar technologies to enhance your experience. Cookie types include:
- Essential Cookies: Required for Site functionality and security.
- Analytics Cookies: Track user behaviour to improve Site performance.
- Marketing Cookies: Used for affiliate tracking and promotional purposes.
- Third-Party Cookies: Set by partners and service providers.
You may opt-out of non-essential cookies through your browser settings. However, disabling certain cookies may affect Site functionality. Most browsers allow you to refuse cookies or alert you when cookies are being sent.
4. Third-Party Links
The Site contains links to external websites, including partner casinos and affiliate services. We are not responsible for the privacy practices, content, or policies of these third-party sites. We encourage you to review the privacy policies of any external website before providing personal information or engaging with their services.
Your interactions with casino partners and their collection of data are governed by their respective privacy policies, not ours.
5. Your Rights
Depending on your location, you may have certain rights regarding your personal data:
- Australian Users: Under the Privacy Act 1988 (Cth), you have the right to access, correct, or request deletion of your personal information. You may lodge a complaint with the Office of the Australian Information Commissioner (OAIC).
- EU/UK Users: Under the General Data Protection Regulation (GDPR), you have rights to access, rectification, erasure, and data portability.
- US Users: Depending on your state, you may have rights under laws such as the California Consumer Privacy Act (CCPA).
To exercise any of these rights, please contact us using the details below.
6. Data Retention
We retain personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy. Retention periods may vary based on:
- The nature and sensitivity of the personal data.
- Legal and regulatory requirements applicable to your jurisdiction.
- Affiliate tracking and analytics purposes (typically 12–24 months).
You may request deletion of your data at any time, subject to legal obligations that may require us to retain certain information.
7. Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or need to report a privacy concern, please contact us:
Email: privacy@thedeadlysouth.com
Website: thedeadlysouth.com
We will respond to your inquiry within 30 days or as required by applicable law.
Changes to This Policy: We reserve the right to modify this Privacy Policy at any time. Changes will be effective upon posting to the Site. Your continued use of the Site constitutes acceptance of any modifications.